How Distill Works

You give us your website,We handle everything else

Watch the explainerSee how Distill works in 2 minutes

Step 1

We Auto-Build Target Lists

The “we do the hunting” step

Distill starts by reading your website — no lengthy onboarding forms, no database to upload.

  1. 1

    Analyze your website

    Distill reads your site to understand what you do, who you serve, and what problems you solve.

  2. 2

    Build your ICP and target list

    Distill generates profiles of your ideal customers, you pick and customize one, and it translates that into a curated list of target companies and the right people within them.

  3. 3

    Deep research and verified contacts

    Every target gets researched in depth — recent news, signals, context — and Distill finds verified emails and LinkedIn profiles so the list is ready to go.

Step 2

We Do Outreach As You

The “autopilot” step

You don’t write a thing. Distill does.

  1. 1

    Build your outreach playbook

    Distill crafts a full sequence of messages with a menu of value propositions for you to choose from.

  2. 2

    Personalized to every person

    Every message is tailored to the specific person — their role, their company, recent signals — not a mail-merge with a first name.

  3. 3

    Sent in your voice, your name

    Outreach goes out via LinkedIn and email as you, following best practices so you always sound human, never pushy, and never annoying.

See a live demo of how Distill writes messages
How Distill builds each message
Sender personal & work bioSender companyValue props & ICPRecipient and company research
Distill combines every signalRelevant context, selected for this person
Personalized messageThe best possible reply rate

Step 3

We Respond and Book Meetings

The “you just show up” step

When a prospect shows interest, Distill doesn’t flag it for you to deal with — it handles the whole thing.

  1. 1

    We respond as you

    Distill replies to interested prospects in your voice, handling the back-and-forth and keeping the conversation warm and moving forward.

  2. 2

    We book the meeting

    Once a prospect is ready to connect, Distill books it directly on your calendar. You show up to warm conversations, not a cold inbox full of work to do.

  3. 3

    You can jump in any time

    Distill runs everything on autopilot, but you’re never locked out. Take over any conversation whenever you want.

And There’s More

For teams that want to go further, Distill integrates into your broader sales motion.

We get smarter over time

Targeting and messaging are continuously refined based on replies, engagement, and what’s working.

CRM integration

Leads, activity, and meeting outcomes sync directly into your CRM. No double entry, no dropped context.

Full email infrastructure

Distill registers dedicated sending domains, creates cold email accounts, and runs the full warmup process so your primary domain stays protected and deliverability stays high.

Conference outreach

Upload an attendee list and Distill cleans it, matches contacts, and runs timely coordinated outreach before and during the event — so you walk in with meetings already on the books.

Multiple senders

Distill manages multiple sender accounts and coordinates who on your team is the best person to reach out to each prospect.

Auto-delegate to sales

When a prospect shows interest, Distill automatically hands them off to the right salesperson without any manual triage.

Advanced rules of engagement

Set guardrails for how Distill approaches target companies: who gets contacted first, how many people at one company can be in-flight at once, sequencing by seniority or department, and more.

Account-based sales

For high-value targets, Distill researches and maps entire organizations — understanding the structure, identifying key stakeholders, and figuring out exactly who to approach and in what order to maximize your chances of breaking in.

Real-time notifications

Get alerted the moment a prospect engages so you can jump in and take over the conversation if you want to.

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